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"ocm58842080"
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Bibliographic Information
Title
Optimal institutional mechanisms for funding generic advertising : an experimental analysis
Author
Messer, Kent D.
Publisher:
Dept. of Applied Economics and Management, College of Agriculture and Life Sciences, Cornell University,
Pub date:
[2004]
Pages:
41 p. :
Item info:
3 copies available at New York State Library.
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New York State Library
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AGR 547.4-4 OPTIM 205-3497
1
BOOK-Q
D-NYS-DOC (nocirc)
2
BOOK-Q
D-NYS-DOC
INTERNET ACCESS (o58842080)
1
E-TEXT
ONLINE (nocirc)
MARC Record
Optimal institutional mechanisms for funding generic advertising : an experimental analysis
Messer, Kent D.
Control number:
ocm58842080
Gov. Doc. Call #:
AGR 547.4-4 OPTIM 205-3497
Gov. Doc. Call #:
AGR 547.4-4 OPTIM 205-3497
Author:
Messer, Kent D.
Title:
Optimal institutional mechanisms for funding generic advertising : an experimental analysis / Kent D. Messer, Todd M. Schmit and Harry M. Kaiser.
Imprint:
Ithaca, N.Y. : Dept. of Applied Economics and Management, College of Agriculture and Life Sciences, Cornell University, [2004]
Physical description:
41 p. : ill. ; 28 cm.
Series:
(NICPRE ; 04-05)
Series:
(R.B. ; 2004-12)
Note:
Title from cover.
Note:
"December 2004."
Note:
At head of title: National Institute for Commodity Promotion Research & Evaluation.
Note:
Includes bibliographical references (p. 29-33).
Other formats:
Also available in electronic format.
Local note:
Checklist: April 2005.
Held by:
NYSL
Subject:
Advertising--Generic products--Econometric models.
Subject:
Advertising campaigns--Econometric models.
Added entry:
Schmit, Todd M.
Added entry:
Kaiser, Harry Mason.
Added entry:
National Institute for Commodity Promotion Research & Evaluation (U.S.)
Added entry:
New York State College of Agriculture and Life Sciences. Dept. of Applied Economics and Management.
Series:
(NICPRE (Series) ; 04-05.)
Series:
(R.B. (New York State College of Agriculture and Life Sciences. Dept. of Applied Economics and Management) ; 2004-12.)
Electronic access:
http://aem.cornell.edu/special%5Fprograms/commodity/nicpre/bulletins/rb0412.pdf
Electronic access:
https://purl.nysed.gov/nysl/58842080
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